Coffee and cafe shop counter

Café & Bakery Consulting

We work with café, bakery , and casual-dining brands to shape distinctive, high-performing concepts from early vision through launch and operations. As specialist hospitality consultants, our team combines creative, culinary, design, restaurant marketing, branding and commercial expertise with a deep understanding of global café culture to create experiences that resonate with today’s consumers and deliver lasting business value. 

 

Pastries and coffee on a table

Café & Bakery Strategy

We help our partners design and deliver café and bakery concepts that are clear in purpose and built for commercial success. Our integrated approach covers restaurant consulting services, hospitality consulting, restaurant marketing, branding, interior design and operations.

  • Concept Creation & Positioning

  • Menu Engineering & Product Development

  • Commercial Strategy

  • Graphic Design & Branding

  • Operations & Management Strategy 

Project Highlights

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Seed & Bloom
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Kayanee
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Diplomat Sweets
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B Bagel
Hand holding coffee cup

Café & Bakery Concept & Brand Development  

We craft café and bakery concepts into brands with clarity, transforming ideas and everyday rituals into memorable guest experiences.

  • Café & Bakery Concept Development

  • Brand Strategy & Positioning

  • Visual Identity & Graphic Design

  • Guest Experience & Journey Mapping

  • Menu & Product Development

  • Uniform, Packaging & Tableware Direction

Project Highlights

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Irth Cafe
Al Wasl Plaza Cafe
Al Wasl Plaza
Lillys Cafe
Lillys Cafe
Q Coffee
Question Coffee
Countershot of pastries on a shelf

Menu Development  

Menu development and engineering informed by modern café culture and evolving lifestyle trends, creating crave-worthy offerings that are intuitive, brand-aligned and led by how guests eat today.

  •  Plant-forward, Functional & Indulgent-Balance Menu Development

  •  Ingredient Sourcing, Provenance & Sustainability Strategy

  •  Menu Engineering, Portioning & Cost Structure Planning

  •  Signature Bakes, Beverages & Hero Item Development

  •  Brand-led Menu Storytelling, Naming & Descriptive Language

 

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Interior Design

Designing social spaces that invite connection, our interior design approach creates cafés and bakeries that feel welcoming and intuitive, supporting comfort and everyday rituals.

  • Café & Bakery Design Concept and Spatial Narrative

  • Natural, Honest & Sustainable Materiality

  • Biophilic, Sensory-Led & Atmosphere-Driven Design

  • Schematic Design & Space Planning

  • Detailed Design, Finishes & FF&E Direction

  • 3D Visualisation, Spatial Modelling & Guest Flow Studies

 

Server behind counter at a bakery

Guest-Led Operational Service

We understand the importance of operations that bring the brand experience to life day-to-day, aligning service culture, space, and café & bakery operations with what guests want today.

  • Operational Strategy, Systems & Service Flow

  • Team Training, Service Standards & Culture Building

  • Guest Journey & In-Store Experience Design

  • Sustainable, Ethical & Responsible Operating Practices  


 

Our Clients

Fifa World Cup Qatar 2022
JLL
Expo 2020 Dubai UAE
Katara Hospitality
gfh
Westin Hotels & Resorts
Phoenicia
Dorchester Collection
W Hotels
Le Meridien
Park Plaza
Hilton
Waldorf Astoria
Marriott
Lowry hotel
Rotana
Baglioni Hotel
Castell Son Claret
St Regis
Red Farm
Sushi Samba
Mix Dubai
Scarbetta
Nozomi
Harrods
Liberty London
Selfridges
Adrift
Baron
Matthew Kenney
The National
Habra
Reform Social & Grill
Tashas
Gentleman Baristas
The Lebanese Bakery
Salt
Parker's
Lunch Room
Gun Bun
Oven Jar Chocolate
Dominique Ansel Bakery
Charbonnel et Walker
Yann Couvreur
Janice Wong
Expo 2020
Timeout Market
Nakheel Malls
Depachika
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Bungalow 34
Bakery interior of counter, chairs and tables

A holistic approach to cafes and bakeries

From strategy and concept development to interior design and operations, our end-to-end approach ensures cafés and bakeries are cohesive and thoughtfully executed at every touchpoint.

Whether shaping a single neighbourhood café, refining a multi-site bakery brand, or supporting larger hospitality destinations, our work blends timeless café culture with contemporary lifestyle insights, delivering spaces and offerings that feel relevant to guests, valuable to operators, and clear in brand and commercial intent.

Speak to our team

Book a discovery call to explore how our hospitality consulting, F&B strategy, and design experts can help unlock the full potential of your food and beverage assets.